MVS Engineering enters strategic partnership with Hy9 Corporation
For further information, you may contact:
Siddharth Rastogi, Director (Sales) – MVS Engineering, srastogi @ mvsengg.com, 011 49997000
Chris Kellogg, Director of Sales, Hy9 Corporation 001-508-435-3789 x401
Idea Cellular recently announced procuring and deploying Hydrogen Fuel Cells from one of world's largest and established Fuel Cell manufacturer - Ballard Systems. Besides taking this major step forward, what is truly inspiring is the how Idea Cellular has attempted to resolve the achilles heel of Hydrogen powered systems - the Hydrogen supply chain. Aditya Birla group owns a large Caustic Soda plant in Nagda, M.P. This plant, like most other chlor-alkali plants have an abundance of "waste/by-product" Hydrogen which is either sold in the market at very low rates or simply flared or burnt in the boiler. Hence, Idea Cellular decided to tap into this company's resource and solve the dilemma of regular supply of Hydrogen and that too at compelling prices.
Well, we at MVS Engineering got thinking about this. Several facts came to fore in our brainstorming:
1) What is the cost of the Fuel Cell and what will be total cost of ownership (TCO) of the Fuel Cell alone?
2) What is the internal transfer pricing of Hydrogen that Aditya Birla Group is giving to Idea Cellular?
3) What is the radius around Nagda, where this price of Hydrogen can be sustained? Alternatively, when you factor in the cost of transportation of Hydrogen cylinders, until what distance can the Hydrogen be delivered at reasonable cost from the supply source?
4) What are the competition/challenges/threats to this business model?
5) What about the Hydrogen business model where cheap Hydrogen is not available? Does it make sense to produce your own Hydrogen?